Grammy used Davido, Burna Boy, other Nigerian artists for promotion – OAP, Shopsydoo

British-Nigerian media personality Adesope Olajide, also known as Shopsydoo, has accused the Grammy organizers of exploiting Nigerian artists for promotion.

According to a report by HYPEBLOG9JA MEDIA, Nigerian artists including Burna Boy, Davido, Ayra Starr, Asake, and Olamide were nominated in various categories at the 66th Grammys but did not win any awards.

During an Instagram live session, Shopsydoo expressed his opinion, stating that the Recording Academy lacks genuine interest in African music. He emphasized that the Grammy band playing Fela Anikulapo-Kuti’s ‘Water’ after South African singer Tyla was announced as the winner of the inaugural Best African Music Performance category illustrates the Grammy’s lack of understanding of African music.

He called upon African musicians, particularly Nigerian artists, to boycott the Grammy Awards.

Expressing his frustration, he stated, “When Tyla’s ‘Water‘ was announced as the winner, the band played Fela Anikulapo-Kuti’s ‘Water’ in the background while another artist with a different song titled ‘Water’ was on stage. This incident highlights the Grammy’s ignorance about our culture. They have no understanding of us, and we shouldn’t waste our energy on them. The Grammy Awards just want to exploit us for their promotion. With over one billion people in Africa, they want to capitalize on our influence to boost their platform. I refuse to acknowledge the Grammy Awards. They heavily relied on Davido to promote their event, and they used our artists for their own gain. They hyped up Burna Boy as a performer and nominated him four times, along with Davido three times, only to disappoint us in the end.”

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